IV. ESTABLISH EDUCATION AND OUTREACH INITIATIVES

Most American drivers are not aware of the cost, health and environmental benefits of driving electric. Educational opportunities can be offered to both staff and citizens to increase understanding of electric vehicles, charging, and the cost savings to taxpayers. Examples include having EV information on your website, hosting outreach activities such as “ride and drives” at which staff and citizens can ride or drive in electric vehicles, and outreach to local business fleet departments to offer information about both light and heavy-duty electric vehicle options.

A. Consumer Education and Informational Materials

Cities and counties can partner with non-profit organizations to expand engagement and increase understanding among citizens about the practicality and benefits of electric driving. They can host information on their website about their own EV initiatives as well as links to additional resources, such as the PlugStar Program.

 

Examples:

B. Outreach Events

Partnering with other organizations to host electric vehicle community events are a great way to bring current EV drivers together with community members who want to learn more. Events can take place as showcase events, ride and drives, or parades. The best way to get people excited about EVs is for them to test drive them. It also offers an opportunity for elected officials to show their support for electric transportation. Additionally, encourage your local utility to participate.

Examples:

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